Genesis WordPress Engine: Genius + Art Combined in One SEO Package


Genesis provides state-of-the-art SEO tools that are packed in beautiful child themes.

Genesis provides state-of-the-art SEO tools that are packed in beautiful child themes.

Knowing the fact that the field of internet marketing has become so tight for many competitors these days, it is a common knowledge for everyone, that in order for one to win more audience and market share in the internet, SEOalone nor the aesthetic value of a website is not just enough. Hence, there has been an increase demand on widgets, themes as well as SEO tools for WordPress.


                Hence, this is exactly the reason why many themes right now in WordPress are integrating both aesthetic values plus SEO tools to their themes. These types of themes are commonly called engines as they aren’t just your normal theme. They are also packed with SEO tools that are at par if not better to existing search engine optimization tools in status quo.

By far, Genesis, one of the trailblazers of these kinds of engines, is the most prominent choice among many internet marketers. The reason behind this is that Genesis has recently packed their themes with the latest SEO tools that are crucial in the field of internet marketing. Also, the quality of their themes are also unarguably the best. We would therefore discuss the features of Genesis as well as the advantages and disadvantages of this engine.

Flexibility and Theme Options

                Starting off with the general theme layout, the Genesis was able to make a very good work in creating different general layout that can suit every internet marketers can surely create a layout where the main content is in the center where no widgets can intervene or perhaps a page where it is filled with a lot of widgets. Many themes have this options but it is in Genesis that it is really well prepared and done.

Also, there is a large arsenal of widgets where one can choose from. From simple text holders to email subscription forms and even sidebars. Every widget is beautifully done in order to suit and blend with the specific theme that they made. In totality, the themes really work like magic due to how the widgets highly compliment the theme.

The child themes also can be customized well to the point that every child theme can be tailored in infinitely many ways in order to suit your unique needs. As long as you have a wild imagination, then the Genesis child theme can cater to your needs as a marketer.

Genesis Theme Support

                Firstly, each theme comes with a live preview where you can actually experience the feel of what it feels like to install that very theme that you are rooting for. You can easily click the theme and see how your blog would look like if you install it.

Meanwhile, it also contains a comprehensive tutorial on how to customize the site, how to add the widgets and what 3rd party widgets to use in order to improve the performance and aesthetic value of the site. Overall, you can really customize your site due to the comprehensive tip that they give to you.

They also answer several forum sites that talks about them, hence the support in terms of building the quality is still growing. You can also call them for some quick technical questions. However, right now the site still lacks a public forum dedicated for its themes. Hence, it would probably be great if ever they make a forum that is really dedicated for Genesis.

Genesis SEO Options

Genesis by far contain built-in SEO tools that absolutely make other SEO tools out there obsolete. If you are looking for a one-shot type of installing every SEO tools, then get a Genesis engine. Basically, it contains everything that you need- from setting up Meta descriptions, Meta tags management, comment management, archiving, SEO title and header bar- everything that you need is already there. You can also easily create descriptions for each post and page and can easily integrate a form at every end of your post. It also has a dedicated setting for noydir and noodp and other helpful Meta tags.

Also, it does not envy other SEO tools. Say for example, there are other engines out there that if you install for example an SEO tool, what it does is that it conflicts with the one that you installed and one tries to override the other, hence your SEO system only gets messed up. This is absolutely not present in Genesis. You can easily create a page and if you feel like you would want a specific SEO tool, then after you install a 3rd party tool, it will inform you that that option is already available in Genesis but if you would still continue to install it, then basically, Genesis would give way. Hence no overriding or conflict will occur since obviously, you have an engine that will automatically purge an option in its setting if it feels like you would want another SEO tool to take its place.

Lastly, Genesis has built in coding systems that essentially communicate well with the web crawlers of Google, making it ultimately fast to load and search engine friendly. SEO-wise, Genesis has really nailed their theme engine right from the start.

Code Quality

Code quality is very important when it comes to SEO and even handling a site. Sure, the aesthetic front may be very good, but you see, the problem comes when the back end is very messy- your page will just load. But in Genesis, you will never have to fear with this kind of risk or harm even on the long term basis. Genesis has coded their site is such a way that it comes clean- both back end and front end. We love how each theme works nicely and fast. We can’t really vouch in for all the child theme of Genesis since it would be impossible to test them all, but by far, with the parent theme as well as all of the 16 so far child themes that we have tested, Genesis is superior compared to all other themes.


                You know what, there is no need for you to spend for a web designer or an SEO consultant. Genesis can handle your needs in terms of designing your site so well. Also, it provides a clear view of what SEO is and what you can do with it. The whole system is intuitive and is user friendly. Even if you are innately not a coder or someone who isn’t really well versed at WordPress or SEO, you can still follow through and understand the complexity of the Genesis framework. It is really one of those top-tier online themes that one can find in the market. in general, if you are looking for a theme which you can conveniently use without so much hassle, then Genesis is the best theme to go. It might be a little pricey at start with $99, but that cost will never even be half of the total cost if you hire a lot of people, design your site all by yourself and avail for many 3rd party apps and services which are clearly already given free with the Genesis parent theme. In totality, Genesis really is one of the best, if not the best WordPress theme engine there us available in the market today.